EMAIL FACTS AND STATISTICS
  • The first Email program was created by Ray Tomlinson in 1972.
  • 97% of Email users say the application has improved their lives.
  • The person’s Email we are most likely to read is one from mom. We are afraid she will call and ask us about it if we don’t. 
  • Average American now has two personal Email accounts. One is primarily to manage shopping type Email, and a second is for relationship Email.
  • This number is down from 2.6 Email accounts last year. Having fewer Email accounts is one way people are managing their messages.
  • 31% consumers rely on spam blocking software.
  • 70% rely on the .from line. to determine if they will open e-mail or delete it. 
  • 64% consumers site .from line as most important reason to open Email.